dianomi™ News

The latest company news, events and content marketing information from dianomi™

    Dianomi partners with Entrepreneur.com

    By Rupert Hodson | Published September 5, 2016
    entrepreneur.com logo

    Dianomi sponsored financial content units now live on Entrepreneur.com. Dianomi continues to build on their network of premium business and financial publishers, launching their financial content recommendation units on Entrepreneur.com – reaching the spectrum of entrepreneurs at every point of business. No matter what the path, the entrepreneurial journey always begins with a mindset. Entrepreneur delivers […]

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    Dianomi launches on Yahoo! Finance and Reuters sites for both Germany and Italy.

    By Rupert Hodson | Published August 3, 2016

    Dianomi continues with its global expansion through launching local language, Sponsored Financial Content units on Yahoo! Finanza (Italy), Yahoo! Finanzen (Germany), Reuters Deutschland and Reuters Italia. For further information on how to reach a financially engaged audience in both Germany and Italy, please contact us.

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    A case study in Geomarketing for Financial Services

    By Rupert Hodson | Published July 21, 2016

    Dianomi Delivers Content Accurately And Efficiently with Neustar IP Intelligence. Challenge: For dianomi, accuracy matters. As the global leader in financial content marketing, seven out of the top ten global asset managers depend on dianomi to accurately place their sponsored content on websites preferred by private investors, professional investors and c-suite executives. With over 2 […]

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    Dianomi – Most valuable partners in financial marketing

    By Rupert Hodson | Published July 15, 2016

    Excited to announce that Dianomi has been named one of 20 most valuable partners in financial marketing in 2016 by the Gramercy Institute. Read more about our nomination.

    Posted in News

    Dianomi content recommendation units now across Dow Jones’s Marketwatch.com

    By Rupert Hodson | Published July 6, 2016
    Marketwatch logo

        Dianomi’s Financial Content Marketing Platform now enables premium financial advertisers to connect with Dow Jones Audiences, audiences that are looking to discover and engage with valuable financial content.   Dianomi™, the leading financial content marketing platform, today announced a strategic business relationship with Dow Jones to further expand content discovery on Marketwatch.com. Dianomi-powered […]

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    Finance News Network and FN Arena join dianomi’s Australian publishers

    By Julian Peterson | Published April 15, 2016

    Finance News Network and FN arena have joined dianomi’s list of premium publishers in Australia. dianomi’s performance ad units appear on both sites plus dianomi also looks after display advertising. Display inventory can be bought through dianomi’s Rubicon storefront by registered buyers and traders or by contacting us direct.

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    Fintech startups get discounted advertising on ASX

    By Julian Peterson | Published February 25, 2016

    Fintech startups who advertise with dianomi on ASX can now get a massively discounted introduction package. There comes a time when every startup needs to start telling the world what they’ve created and, no matter how amazing the idea, this costs money. But it costs 80% less with dianomi’s new fintech intro package on ASX. […]

    How to kill your brand with Content Marketing

    By Paul Hughes | Published February 12, 2016

    Content marketing is being hailed as the holy grail of customer acquisition. In a nutshell, Content Marketing is about building trust with your customers by providing them with content that nurtures not only their understanding of your product, but also on some key strategic themes that places you as a “thought leader”. This type of […]

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    Top 10 Tips to Maximise User Engagement

    By Paul Hughes | Published February 12, 2016

    1.When creating content make sure to focus on your audience’s interest or needs and aim to address their problems. 2.Topical content is key to engaging users. 3.Make ads more personal and asking questions in the ad text will increase engagement. 4.Images with people are most engaging followed by objects, logos and lastly text or graphs. […]

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    The Rise of the Robots

    By Michael Smith | Published December 23, 2015

    There has been an increase of Robot traffic over the last 12 months and we have been working hard at distinguishing between legitimate and illegitimate traffic. In Financial Services it is imperative to provide value for every single click and we do not want to be wasting our clients’ budgets on artificially generated traffic that […]

    Posted in News