Category: News

Dianomi, the financial content marketing platform, are excited to announce they are now the exclusive sponsored content provider on Kiplinger.com’s newly relaunched website. Dianomi Sponsored Financial Content recommendation units have been integrated on all articles and slideshows, along with the full range of personal finance tools and calculators that Kiplinger offer their users; distributing relevant sponsored content that engages with their financially savvy audience.
Doug Harbrecht, Director of New Media said;
“Kiplinger has been providing trusted personal financial advice and business forecasting to our audience for more than 96 years. In partnering with Dianomi, we can supplement our unique digital offering with outside editorial, content marketing, and native advertising from other reputable financial brands our readers may find useful, generating a real revenue stream for our website. With Dianomi, we have a partner who helps us meet our goals – contextual financial content that delivers value to our audience. We look forward to growing with them in the future.“

Dianomi™ is a global leader in financial content marketing. Working with over 250 of the world’s leading financial publishers, Dianomi markets sponsored content from over 200 premium financial brands, reaching over 80 million consumers a month, all of whom are engaging in financial content.

Dianomi, the financial content marketing platform, is excited to announce that is has partnered with Investmentnews.com. dianomi’s  Sponsored Financial Content Units have been integrated across all article pages, distributing valuable and relevant sponsored content for brands that engages with InvestmentNews’s premium financial advisor audience.
InvestmentNews’s  mission is to provide the financial advisory community with the highest quality news, analysis and industry intelligence – whenever, however, and wherever they need it. InvestmentNews is part of Crain Communications, Inc.
Dianomi™ is a global leader in financial content marketing. Working with over 250 of the world’s leading financial publishers, Dianomi markets sponsored content from over 200 premium financial brands, reaching over 80 million consumers a month, all of whom are engaging in financial content.
 

 

Growing on the success in North America, dianomi’s roll out onto Yahoo! Finance Canada expands its clients capability to reach  an affluent, financially engaged Canadian audience, all on a cost per click.
“With dianomi already serving over 100m  financial content ads a month to Canadian IPs, we see this as a natural extension to our North Amercian capability and Canada is a country where we continue to place more focus” – Rupert Hodson – CEO.
 
 

Dianomi sponsored financial content units now live on Entrepreneur.com.
Dianomi continues to build on their network of premium business and financial publishers, launching their financial content recommendation units on Entrepreneur.com – reaching the spectrum of entrepreneurs at every point of business.
No matter what the path, the entrepreneurial journey always begins with a mindset. Entrepreneur delivers distinctive content on every road taken by the independent thinkers, builders and leaders driving economies across the world. Visitors access the website to find new insights and delve into core issues that affect every aspect of business. Entrepreneur.com is their trusted resource, ready to connect them not only to an infinite source of information but also an expansive online community where entrepreneurs meet, share and grow.

Entrepreneur.com serves 43 million+ page views monthly to a global audience of over 13 million visitors.
Dianomi™ is a global leader in financial content marketing. Working with over 250 of the world’s leading financial publishers, Dianomi markets sponsored content from over 200 premium financial brands, reaching over 75 million consumers a month, all of whom are engaging in financial content. Financial marketing carried out at the right time, to the right audience, in the right context. Dianomi’s pure focus within the finance vertical ensures a brand safe ecosystem for not only advertisers and publishers, but also for the financially engaged audiences that Dianomi reaches.
 

Dianomi continues with its global expansion through launching local language, Sponsored Financial Content units on Yahoo! Finanza (Italy), Yahoo! Finanzen (Germany), Reuters Deutschland and Reuters Italia.
For further information on how to reach a financially engaged audience in both Germany and Italy, please contact us.

Dianomi Delivers Content Accurately And Efficiently with Neustar IP Intelligence.

Challenge:

For dianomi, accuracy matters. As the global leader in financial content marketing, seven out of the top ten global asset managers depend on dianomi to accurately place their sponsored content on websites preferred by private investors, professional investors and c-suite executives. With over 2 billion native ad impressions and more than 250 financial clients depending on dianomi to provide geo-located targeted delivery to qualified financial audiences, accuracy is a must – not a nicety.
In response to increasing demand for their specialized services, dianomi needed to double-down on its conceptualized a delivery method that could connect premium financial advisers with an affluent audience who are looking to discover valuable financial content.
And that’s when the search for an accurate geolocation provider intensified.
Read story here https://www.neustar.biz/clients/dianomi

Excited to announce that Dianomi has been named one of 20 most valuable partners in financial marketing in 2016 by the Gramercy Institute.
Read more about our nomination.

 
 
Dianomi’s Financial Content Marketing Platform now enables premium financial advertisers to connect with Dow Jones Audiences, audiences that are looking to discover and engage with valuable financial content.
 
Dianomi™, the leading financial content marketing platform, today announced a strategic business relationship with Dow Jones to further expand content discovery on Marketwatch.com. Dianomi-powered sponsored content recommendations and native content ads are already seamlessly integrated into MarketWatch’s desktop and mobile sites, reaching a global, financially engaged audience.  The core aspects of the business relationship focus on engagement and monetization for MarketWatch.com by leveraging Dianomi’s sophisticated contextual technology, spanning all page types and placements including homepage, article, video, and market data pages for desktop, tablet and handset devices.
 
MarketWatch, with a monthly reach of 20 million unique views, is a leader in financial news and market data, blending breaking headlines with incisive analysis, market updates, streamlining tools and bold reporting from trusted sources to help guide life’s most important monetary decisions for individuals and financial professionals.

Dianomi™ is a global leader in financial content marketing. Working with over 250 of the world’s leading financial publishers, Dianomi markets sponsored content from over 200 premium financial brands, reaching over 60 million consumers a month, all of whom are engaging in financial content. Financial marketing carried out at the right time, to the right audience, in the right context. Dianomi’s pure focus within the finance vertical ensures a brand safe ecosystem for not only advertisers and publishers, but also for the financially engaged audiences that Dianomi reaches.
 
Dianomi founder and CEO, Rupert Hodson, said, “MarketWatch sets the standard for delivery of premium financial content to an engaged investor audience. We look forward to working with the Dow Jones team on driving further engagement and monetization.”
 

About dianomi

Dianomi is the leading Financial Content Marketing Platform, serving over 2.5 billion content recommendations to over 60 million unique visitors every month on some of the Web’s most innovative financial publisher sites, including Bloomberg, Business Insider, Reuters, London Stock Exchange, Australian Stock Exchange, Nasdaq, Singapore Exchange, The Street and Kiplinger. Headquartered in London, dianomi also has offices in New York and Sydney. Publishers, marketers, and agencies leverage dianomi to monetize their traffic, and distribute their content to high-quality, financially engaged audiences. Learn more at www.dianomi.com