Press Release For immediate release Tuesday 30 August 2011


dianomi Asia Pacific launches in Singapore


dianomi is to start running campaigns for its finance clients in Singapore from October. Singapore activity is to be managed from the company’s Sydney office which opened 3 months ago.


The dianomi marketing platform, Exedra™, enables global brands in the finance sector to acquire new customers online by targeting mass affluent internet users. dianomi achieves this via contextual integrations across 150+ online premium publishers such as Reuters, London Stock Exchange, FT, Morningstar, Yahoo, MSN, The Guardian, BigPond, The Street and The Daily Telegraph.

dianomi’s client list includes Fidelity, City Index, JP Morgan, FXCM, Aberdeen Asset Management, GFT and Hargreaves Lansdown with clients in other sectors including Land Rover, Lexus, Jaguar and Mercedes. dianomi Asia Pacific works with premium brands to enable them to acquire new customers in the finance sector.

Julian Peterson, dianomi’s Sales & Marketing Director APAC said “Opening in Singapore makes perfect sense for us and our clients, many of whom will now work with us in the UK, USA, Australia and Singapore.”

“dianomi’s technology allows complete transparency, payment by performance and far more detailed reporting than can be accomplished through straight-forward banner advertising. dianomi provides the detail that marketing directors are demanding but still not always receiving from their online advertising.”

“We’ll also be helping publishers with Singapore based traffic to monetise their business and finance sites by providing information that is relevant and interesting to their users.”




About dianomi

The dianomi™ marketing platform enables global brands in the finance, automotive and lifestyle sectors to acquire new customers by targeting the mass affluent.

As UK market leaders, and with fast growing businesses in the US and Australia, dianomi has revolutionised online lead generation through its contextual SmartLinks™ technology, integrated across an unparalleled network of white-label partnerships with premium publishers such as The Guardian, Reuters, London Stock Exchange, BigPond, FT, Morningstar, Yahoo and MSN.

dianomi now has 25 staff in its UK headquarters and has also recently opened in the US and Australia.

In order to maximize ROI, dianomi’s level2insight™ provides advertisers campaign optimisation, sector benchmarking, in-depth demographics and customer surveys.


For further information please contact


Julian Peterson

Sales & Marketing Director APAC


Phone + 61 450 084 814

Email: [email protected]


Marketing Interactive – Singapore