Dianomi Partners with Mumbrella for the Financial Services Marketing Summit 2026 in Sydney

Instead of holding our own event in Sydney this year, Dianomi APAC has partnered with our friends at Mumbrella to sponsor the Mumbrella Finance Marketing Summit.

The whole day event will see a range of talks, case studies, round tables and superb networking.

Dianomi will be presenting at the event along with speakers from ANZ, Ptarmigan Media, Allianz, Rask, Perpetual, Australian Ethical and Howatson+Company.

Dianomi’s panel will investigate changing media habits and how these might affect financial services marketers:

Finding new clients in a world of shorts, overviews and distractions

The panel will have an argument about how best to reach quality new clients in the next 12 months: should marketers spend more or less on display, video, social, PR, programmatic etc.

• Many publisher and brand sites have experienced falling traffic as AI overviews were introduced & options for search have expanded
• Free search traffic has virtually disappeared for many and AI answers can be weird or opaque 
• Not just kids under 16, but adults too are glued to their phones, does this help advertisers?

• Podcasts have become videos, with TV production values
• Short videos are everywhere and being prioritised by most platforms: should financial services marketers follow suit?

This is not an AI talk. It is about changing media and media habits.